Cookie Policy
Last Updated: 15 January 2024
This Cookie Policy explains how Wayuvega ("we," "our," or "us") uses cookies, web beacons, and similar tracking technologies on our website and platform. This policy should be read in conjunction with our Privacy Policy.
By using our website and services, you consent to the use of cookies as described in this policy, unless you have disabled them in your browser settings.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit a website. Cookies allow websites to recognize your device and store information about your preferences or past actions. Cookies are widely used to make websites work more efficiently and provide information to website owners.
We also use similar technologies such as web beacons (also known as pixel tags or clear GIFs), local storage, and session storage, which function similarly to cookies.
2. Types of Cookies We Use
2.1 Essential Cookies
These cookies are necessary for the website to function properly and cannot be disabled. They enable core functionality such as security, network management, and accessibility.
- Authentication Cookies: Remember your login status and session information
- Security Cookies: Protect against fraud and ensure secure transactions
- Load Balancing Cookies: Distribute website traffic across servers for optimal performance
- Preference Cookies: Remember your language and region preferences
2.2 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve website performance and user experience.
- Google Analytics: Tracks website usage, page views, and user behavior patterns
- Microsoft Clarity: Records how visitors move through and interact with pages, including anonymised session replays and heatmaps, to help us improve the site
- Performance Monitoring: Identifies slow-loading pages and technical issues
- Error Tracking: Records and reports website errors for debugging
- User Flow Analysis: Understands how users navigate through our platform
2.3 Functionality Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences and choices.
- User Preferences: Remember your dashboard settings, theme preferences, and display options
- Form Data: Retain information you've entered in forms to prevent data loss
- Feature Preferences: Remember which features you've enabled or disabled
2.4 Targeting and Advertising Cookies
These cookies may be used to deliver relevant advertisements and track campaign effectiveness. We use these cookies to show you relevant content and measure the success of our marketing campaigns.
- Retargeting Cookies: Show you relevant ads based on your previous website visits
- Campaign Tracking: Measure the effectiveness of our marketing campaigns
- Social Media Integration: Enable sharing features and track social media interactions
3. Specific Cookies We Use
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains user session and authentication | Session | Essential |
| _ga | Google Analytics - distinguishes users | 2 years | Analytics |
| _gid | Google Analytics - distinguishes users | 24 hours | Analytics |
| _gat | Google Analytics - throttles request rate | 1 minute | Analytics |
| preferences | Stores user preferences and settings | 1 year | Functionality |
| csrf_token | Security token for form submissions | Session | Essential |
4. Third-Party Cookies
In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and provide enhanced functionality. These third parties may set their own cookies or similar technologies on your device.
- Google Analytics: Web analytics service provided by Google to track and report website traffic
- Payment Gateways: Cookies from payment processors (Razorpay, Cashfree) for secure transaction processing
- Social Media Platforms: Cookies from social media platforms when you use sharing features
- Customer Support Tools: Cookies from support platforms (Intercom, Zendesk) for chat functionality
These third parties have their own privacy policies and cookie policies. We encourage you to review their policies to understand how they use cookies.
5. How to Manage Cookies
5.1 Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse cookies, delete cookies, or alert you when cookies are being sent. However, disabling certain cookies may impact the functionality of our website.
Here are links to cookie management instructions for popular browsers:
5.2 Cookie Consent Banner
When you first visit our website, you may see a cookie consent banner. You can choose to accept all cookies, reject non-essential cookies, or customize your preferences. You can change your cookie preferences at any time through your account settings or by clearing your browser cookies.
5.3 Opt-Out Tools
You can opt out of certain third-party cookies:
- Google Analytics: Use the Google Analytics Opt-out Browser Add-on
- Advertising Cookies: Visit the Your Online Choices website to opt out of interest-based advertising
6. Impact of Disabling Cookies
While you can disable cookies, doing so may affect the functionality of our website and services:
- You may need to re-enter information more frequently
- Some features may not work as expected
- Your preferences may not be saved
- You may not be able to access certain secure areas of the platform
- Website performance and personalization may be reduced
7. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Currently, there is no standard for how DNT signals should be interpreted. Wayuvega does not currently respond to DNT signals, but we respect your privacy choices through our cookie consent mechanisms.
8. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website with a new "Last Updated" date.
9. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Wayuvega Privacy Team
Email: privacy@wayuvega.com
Address: Delhi, India
Support Hours: Monday to Friday, 10 AM - 6 PM IST
By continuing to use our website and services, you consent to our use of cookies as described in this Cookie Policy.
